Posted by mobile phone:
GEORGE TOWN: Prudential Assurance Malaysia Bhd plans for some of its 5,000 wealth planners to be able to conduct all transactions electronically any time and any where over the next three to five years.Chief executive officer Bill Lisle told a press conference that on Aug 4, some 1,000 of its wealth planners would be equipped with customised laptops, loaded with the special PRUway software, enabling them to do transactions while on the move.Prudential has close to 10,000 agents in the country.
From left: Prudential agents Kong Hoon King, Ting Nee and Salmah Umar with the laptop. “A key function of the PRUway software is its ability to recommend a suitable financial solution for clients after evaluating their financial data. We invested RM12mil in the notebooks. A large percentage of the amount went into the development of the software and about RM3.4mil the acquisition of the notebooks.“We plan to equip another 1,000 wealth planners with the notebooks in 2009. Eventually we expect the figure to grow to 5,000 in the next three to five years,” he said.The notebooks would help grow Prudential’s market share of investment-linked, savings, protection products, which currently stood at 21% in the country, Lisle added.“About 85% of our product mix are investment-linked products,” he said.Lisle said the company would soon introduce new products for the local market including medical products and Pru-Cash Premier, a 10-year pay product.Lisle also said Penang was an important market for Prudential,and contributed about 13% to the company’s revenue in 2007.
No Comments » 
----------------------------------------------------
